Practical retention tools

Marketing tools built to influence the next customer visit.

From winning back inactive customers to strengthening repeat habits, our tools help businesses turn loyalty strategy into measurable customer behaviour.

Designed through consultancy. Activated through technology.

The tools

Turn loyalty strategy into customer action.

These tools do more than issue points or rewards. They give the right customer, at the right moment, a reason to come back.

Win-Back Tool

Bring quiet customers back.

Re-engage customers who have not visited for a while with a timely reason to return.

  • Reactivates inactive customers
  • Creates a timely return incentive
  • Reduces silent customer loss
Explore Win-Back

Slow Day Tool

Turn quieter days into reasons to visit.

Encourage customers to visit on the days your business needs additional traffic most.

  • Supports quieter trading days
  • Shifts customer visits more evenly
  • Creates demand without permanent discounting
Explore Slow Day

Happy Hour Tool

Create demand during quieter hours.

Use targeted loyalty incentives to increase customer activity during selected periods of the day.

  • Improves off-peak traffic
  • Encourages time-specific visits
  • Makes unused capacity more productive
Explore Happy Hour

VIP Recognition Tool

Recognise the customers who matter most.

Give frequent and high-value customers a clear reason to maintain their relationship with your brand.

  • Recognises valuable customers
  • Strengthens long-term loyalty
  • Encourages continued repeat behaviour
Explore VIP Recognition

Streak Builder

Turn repeat visits into a habit.

Encourage customers to build momentum by rewarding consistent visit behaviour.

  • Builds visit frequency
  • Reinforces customer habits
  • Creates short-term momentum
Explore Streak Builder

Come Back Soon Tool

Make the reward the start of the next visit.

Encourage customers to return shortly after completing or redeeming a loyalty reward.

  • Shortens the time between visits
  • Prevents post-reward disengagement
  • Starts the next loyalty cycle sooner
Explore Come Back Soon

Almost There Reminder

Help customers complete what they started.

Remind customers when they are close to earning a reward and give them a reason to make the final visit.

  • Increases reward completion
  • Re-engages customers with visible progress
  • Converts unfinished cards into visits
Explore Almost There

Birthday Engagement Tool

Turn personal moments into meaningful visits.

Create a relevant reason for customers to engage with the brand around their birthday.

  • Creates timely personal engagement
  • Encourages celebratory visits
  • Strengthens the emotional relationship
Explore Birthday Engagement

Personalised loyalty marketing

Respond to customer behaviour at the moment it matters.

The Loyalty Automation Builder helps businesses create personalised responses to important customer moments — from the first visit to inactivity, milestones and reward completion.

Instead of sending the same campaign to everyone, respond to what each customer has actually done.

Explore Loyalty Automation
  • Welcome a new loyalty member with an immediate reason to return.
  • Recognise customers when they reach an important visit milestone.
  • Re-engage customers before the relationship becomes inactive.
  • Encourage another visit after a customer earns a reward.
  • Create targeted incentives for selected days or customer behaviours.

How we use them

The right tool starts with the right strategy.

We first identify the customer behaviour the business needs to change. We then select, configure and measure the growth tool most likely to influence that behaviour.

01

Identify the commercial challenge

02

Understand the customer behaviour

03

Select the right growth tool

04

Launch the customer experience

05

Measure and improve the result

Next step

Which customer behaviour would you like to change?

Tell us where customers are dropping away, when visits slow down or which customer group you want to retain. We will help you identify the right strategy and growth tools.