Practical retention tool

Almost There Reminder

Help customers complete what they started.

Remind customers when they are close to earning a reward and give them a reason to make the final visit.

Many customers begin a loyalty journey and stop just short of the reward. Progress is forgotten, the card sits unfinished and the business loses a visit that was already almost earned.

When this helps

This helps when cards or balances stall one or two visits from completion. Progress is already visible; the customer simply needs a timely reminder before the unfinished journey goes cold.

A retail loyalty card that is one stamp short can prompt the shopper with a reason to complete the visit this week, rather than leaving the card in a drawer.

What it helps the business do

  • Increases reward completion
  • Re-engages customers with visible progress
  • Converts unfinished cards into visits

The tool is selected after we understand the commercial challenge and the customer behaviour that needs to change. It is then launched as part of the customer experience and reviewed against the result.